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   <eadheader audience="internal" countryencoding="iso3166-1" dateencoding="iso8601"
      langencoding="iso639-2" repositoryencoding="iso15511" scriptencoding="iso15924">
      <eadid countrycode="us" mainagencycode="MnHi">00804.xml</eadid>
      <filedesc>
         <titlestmt>
            <titleproper>MCGARVEY COFFEE COMPANY (MINNEAPOLIS, MINN.):</titleproper>
            <subtitle>An Inventory of Its Advertising Materials at the Minnesota Historical
               Society</subtitle>
            <author>Finding aid prepared by J. Huebscher</author>
            <sponsor>National Historical Publications
               and Records Commission.</sponsor>

         </titlestmt>
         <publicationstmt>
            <publisher encodinganalog="Publisher">Minnesota Historical Society</publisher>
            <address><addressline>St. Paul, MN.</addressline></address>
         </publicationstmt>
                   <seriesstmt><p>Manuscripts Collection</p></seriesstmt>         </filedesc>
      <profiledesc>
         <creation>Finding aid encoded by J. Huebscher<date>November 2010.</date></creation>
         <langusage>Finding aid written in <language langcode="eng">English</language>. </langusage>
      </profiledesc>

   </eadheader>

   <archdesc level="collection" type="inventory" relatedencoding="MARC">
      <did>
         <head id="a1">OVERVIEW</head>
         <repository label="Label:"><corpname>Minnesota Historical Society</corpname></repository>
         <origination label="Creator:"><corpname role="creator" encodinganalog="110">McGarvey Coffee
               Company (Minneapolis, Minn.).</corpname></origination>
         <unittitle label="Title:" encodinganalog="245$a">McGarvey Coffee advertising
            records.</unittitle>

         <unitdate label="Date:" encodinganalog="245$f" type="inclusive" normal="1927/1990">circa
            1927-1990.</unitdate>

         <langmaterial label="Language of Materials">Materials in <language langcode="eng"
               >English</language>. </langmaterial>
         <abstract label="Abstract:"><extptr actuate="onload" audience="external" linktype="simple" show="embed"
            altrender="right" href="00804/images/mcgcoffee_thumb.jpg"
            title="Can of McGarvey Flame Room Coffee."/>Includes photographs, advertisements, newsletters, articles and
            newspaper clippings related to advertising for McGarvey Coffee Company of Minneapolis. The bulk of the
            material are photographs which feature views of the McGarvey Coffee, Inc. buildings and
            offices, employees, product packaging, roasters and equipment, and
            advertisements.</abstract>
         <physdesc label="Quantity:" encodinganalog="300">0.25 cubic feet (8 folders in partial
            box).</physdesc>

         <physloc label="Location:">P2705: See <ref target="a9">Detailed Description</ref> for shelf
            locations.</physloc>
      </did>

      <controlaccess>
         <head id="a7">CATALOG HEADINGS</head>
         <p>This collection is indexed under the following headings in the catalog of the Minnesota
            Historical Society. Researchers desiring materials about related topics should <extref
               href="http://mnhs.mnpals.net/F" show="new" actuate="onrequest">search the
               catalog</extref> using these headings.</p>
         <controlaccess>
            <head>Topics:</head>
            <subject encodinganalog="650">Advertising -- Coffee -- United States --
               Minnesota.</subject>
            <subject encodinganalog="650">Coffee -- Marketing -- Minnesota.</subject>
            <subject encodinganalog="650">Coffee industry -- United States -- Minnesota.</subject>
         </controlaccess>
         <controlaccess>
            <head>Organizations:</head>
            <corpname role="subject" encodinganalog="610">McGarvey Coffee Company (Minneapolis,
               Minn.) -- Marketing.</corpname>
         </controlaccess>
         <controlaccess>
            <head>Document Types:</head>
            <genreform encodinganalog="655">Photographs.</genreform>
         </controlaccess>
      </controlaccess>
      <descgrp type="admininfo">
         <head id="a8">ADMINISTRATIVE INFORMATION</head>
         <prefercite encodinganalog="524">
            <head>Preferred Citation:</head>
            <p><emph render="italic">[Indicate the cited item and/or series here]. </emph>McGarvey
               Coffee Company (Minneapolis, Minn.), McGarvey Coffee Advertising Records. Minnesota
               Historical Society.</p>
            <p><emph render="italic">See the Chicago Manual of Style for additional
               examples.</emph></p>
         </prefercite>
         <acqinfo encodinganalog="541">
            <head>Accession Information:</head>
            <p>Accession number: 15999</p>
         </acqinfo>
         <processinfo>
            <head>Processing Information:</head>
            <p>Processing and cataloging of this collection was supported with a Basic Project grant 
               awarded by the National Historical Publications and Records Commission 
               <extref actuate="onrequest" audience="external"
                  href="http://www.archives.gov/nhprc/">(NHPRC)</extref>.</p>

            <p>Catalog ID number: 007226540</p>
         </processinfo>
      </descgrp>
      <dsc type="combined">
         <head id="a9">DETAILED DESCRIPTION</head>
         <c01>
            <did>
               <physloc>P2705</physloc>
               <container type="folders">1</container>
               <unittitle>Timeline.</unittitle>
            </did>
            <scopecontent>
               <p>Lists events for McGarvey Coffee starting in 1922 and ending in the
                  2000s.</p>
            </scopecontent>
         </c01>
         <c01>
            <did>
               <container>2</container>
               <unittitle>Clippings and newsletters.</unittitle>
            </did>
            <scopecontent>
               <p>Includes newspaper clippings referring to McGarvey coffee, company newsletters,
                  and articles mentioning the business.</p>
            </scopecontent>
         </c01>
         <c01>
            <did>
               <container>3-4</container>
               <unittitle>Advertisements.</unittitle>
            </did>
            <scopecontent>
               <p>Includes materials from advertising campaigns throughout McGarvey Coffee history.
               </p>
            </scopecontent>
         </c01>
         <c01>
            <did>
               <container>5-8</container>
               <unittitle>Photographs.</unittitle>
            </did>
            <scopecontent>
               <p>Includes black &amp; white and color views of the McGarvey Coffee Company,
                  its employees, roasting machinery and equipment, displays at grocery stores,
                  various McGarvey Coffee products, and promotional events. Some contact sheets are
                  also included.</p>
            </scopecontent>
         </c01>

      </dsc>
   </archdesc>
</ead>
